Agent Provocateur Looking To Go Viral For SS11
January 19, 2011 Leave a comment
Agent Provocateur had sent me this link a few days back. It’s a voyeuristic viral online marketing campaign for spring/summer 2011 featuring Mark Ronson’s smoking hot girlfriend, Joséphine de la Baume. The French actress is featured acting in “Watching Josephine,” a perv’s eye-view of Josephine shot through an shaky handheld camera. The grainy footage is of Josephine prancing around, looking for her contacts on all fours, alone in AP lingerie in some random hotel room – on New Year’s Eve no less. Doesn’t every woman do that?
The video is accompanied by a stereoscopic photo campaign of Josephine, where the photos wiggle and if you stare at them long enough, you may actually throw up.